Privacy Policy
OUR PRIVACY COMMITMENT TO YOU
Last update of the Policy: May 12, 2026
We highly respect your privacy and trust. Therefore:
We collect the minimum possible personal information needed to provide our website, software, services, business communications, and related digital solutions.
We do not store data unnecessarily and keep it only as long as it fulfills the purposes for which we collected it or as required by law.
We do not share your personal data without a valid legal basis. We disclose your personal information only to service providers that are necessary for Atlas Geology Services’ operation.
You have control over the personal information you provide through Atlas Geology Services’ website, platform, and services. We are transparent about our data practices, which are reflected in this Privacy Policy.
PRIVACY POLICY
hereinafter referred to as the “Policy”
of Atlas Geology Services, hereinafter referred to as the “Company”
This Policy describes the Company’s policies and procedures for collecting, processing, transferring, and storing information when you use the Website, Platform, Software, and Services. It also explains your privacy rights and how the law protects your Personal Data.
The Website uses your Personal Data to provide and improve the Company’s Website, Platform, Software, and Services. By using the Website, you agree to the collection and use of information in accordance with this Policy.
The Policy is intended to comply with Articles 12, 13 and 14 of the GDPR and with applicable CCPA terms and conditions.
I. INTERPRETATION AND DEFINITIONS
Interpretation
The words in which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.
Definitions
For the purposes of this Policy:
“Device” shall mean any device that can access the Website, such as a computer, a telephone, or a digital tablet.
“DPA” shall mean Data Processing Agreement for data processing purposes of the Users.
“The Company”, “we”, “our”, and “us” shall mean the company that owns this Website. The Company details are the following: Atlas Geology Services, E. California Blvd., Pasadena, CA, United States of America.
“GDPR” shall mean general data protection rules relating to the protection of natural persons with regard to the processing of personal data and rules relating to the free movement of Personal Data.
“Personal Data” shall mean any information relating to an identified or identifiable natural person, or “data subject”. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, location data, an online identifier, or other similar information.
“Processing” shall mean any operation or set of operations that are performed on Personal Data or sets of Personal Data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction.
“Products” shall mean any goods, digital products, software, services, reports, consulting services, data analysis tools, or other solutions provided by the Company through the Website or Platform.
“Platform” shall mean the overarching digital space that resides on top of the software or technology provided by the Company, which is accessed by Users and may be interconnected with various services, including the ones provided and activated by the Company, its affiliates, associates, partners, distributors, service providers, or third parties.
“Services” shall mean the services provided by Atlas Geology Services, including but not limited to geological data analysis, software-based tools, business communications, consulting, digital services, reports, and related support services.
“Software” shall mean any software, application, digital tool, or technology provided by the Company through the Website, Platform, or related digital environment.
“Usage Data” shall mean the data collected automatically and generated when the User is using the Website, Platform, or infrastructure, for example, the duration of a visit, website usage, and the number of users.
“User”, “you”, and “your” shall mean any individual or legal entity who is using the Website, Platform, Software, or Services.
“Website” shall mean the domain atlasgeology.com, its subdomains, and/or any affiliates, distributors, service providers, or third-party services and/or integrated domains and subdomains.
II. COLLECTING AND USING YOUR PERSONAL DATA
Personal Data
While using the Website, Platform, Software, or Services, you may provide certain personally identifiable information that can be used to contact or identify you. Personal Data that we collect may include, but is not limited to:
Full legal name;
Email address;
Contact phone number;
Company name;
Job title;
Country of residence;
Mailing address and legal address;
Billing address;
Business contact information;
Information provided through contact forms, demo requests, onboarding forms, or other communications with the Company.
The Company has the right, at any time, at its sole discretion, to request you to confirm your personal information or any other information related to providing the Services.
III. USAGE DATA
Usage Data is collected automatically when using the Website, Platform, Software, Services, or when visiting the Website.
Usage Data may include information such as the type of Device, the pages you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, browser type, operating system, and other diagnostic data.
When you visit the Website, the Company has the right to collect, process and transfer the following data:
The type of Device that is used to visit the Website.
The type of internet browser that is used to visit the Website.
The time at which you visit the Website.
The frequency with which you visit the Website.
The time spent at each section of the Website.
The URLs accessed from the Website.
IP addresses.
Number of accesses to the Website.
Visited pages.
Date and time of access.
Browser type.
Adopted operating system.
IV. TRACKING TECHNOLOGIES AND COOKIES
The Company uses Cookies and similar tracking technologies to track the activity on the Website and store certain information. Tracking technologies may include beacons, tags, and scripts to collect and track information and improve and analyze the Website.
The technologies that the Company uses may include, but are not limited to:
Cookies or Browser Cookies
A cookie is a small file placed on your Device. You can instruct the browser to refuse all Cookies or to indicate when Cookies are being sent. However, if you do not accept Cookies, you may not be able to use some parts of the Website.
Flash Cookies
Certain features of the Website may use locally stored objects, or Flash Cookies, to collect and store information about your preferences or activity on the Website. Flash Cookies are not managed by the same browser settings as those used for Browser Cookies.
Web Beacons
Certain sections of the Website or emails may contain small electronic files known as Web Beacons, also referred to as clear gifs, pixel tags, and single-pixel gifs, that permit the Company, for example, to count visitors who have visited certain pages or opened an email and for other related website statistics, such as recording the popularity of a certain section and verifying system and server integrity.
Cookies can be “Persistent” or “Session” Cookies.
Persistent Cookies remain on your personal Device when you go offline, while Session Cookies are deleted as soon as you close the web browser.
The Company uses both Session and Persistent Cookies for the purposes set out below:
Necessary / Essential Cookies
Type: Session Cookies
Administered by: the Company
Purpose: These Cookies are essential for providing you with services available through the Website and Platform and enabling you to use some of their features. They help to authenticate users and prevent fraudulent use of accounts. Without these Cookies, the services that you have asked for cannot be provided, and the Company only uses these Cookies to provide you with those services.
Cookies Policy / Notice Acceptance Cookies
Type: Persistent Cookies
Administered by: the Company
Purpose: These Cookies identify whether you have accepted the use of cookies on the Website.
Functionality Cookies
Type: Persistent Cookies
Administered by: the Company
Purpose: These Cookies allow the Website to remember the choices you make when using the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide you with a more personal experience and to avoid having to re-enter preferences every time you use the Website.
Advertising Cookies
Administered by: the Company or third-party service providers
Purpose: These Cookies may be used to deliver a better advertising experience to potential Users. They do not directly contain personal information and may be based on your actions on the Website.
Google Analytics
The Company may use Google Analytics or similar analytics services. Personal data and information obtained by way of such cookies may concern the use that you make of the Website and may be transmitted from your browser to Google Inc., with registered office at 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States of America, and stored on Google’s servers.
Google’s privacy policy is available at:
https://policies.google.com/privacy
Information on personal data concerning Google Analytics services is available at:
https://support.google.com/analytics
Browsing Data
Computer systems and procedures responsible for the correct functioning of the Website automatically acquire, while operating, some Personal Data concerning the User’s browsing activity. For instance, within this category, the Company may collect:
IP addresses;
Number of accesses to the Website;
Visited pages;
Date and time of access;
Browser type;
Adopted operating system.
Data Voluntarily Provided by You
Data freely and optionally provided by you via the Website, forms, demo requests, email, or other communication channels may be acquired for the purposes communicated to you from time to time.
Besides email addresses required to answer you, additional Personal Data included within the same communication received by the Company may be processed. Personal Data collected in this way will be retained and processed solely to preserve such communication, respond to your request, manage business relationships, and for no further incompatible purpose.
V. USE OF YOUR PERSONAL DATA
The Company may use Personal Data for the following purposes:
To provide and maintain the Website, Platform, Software, and Services, including monitoring the usage of the Website.
To provide access to digital tools, software, reports, data analysis, consulting, business communications, and other services offered by the Company.
For the performance of a contract: the development, compliance, and undertaking of a purchase contract for the products, software, reports, or services you have purchased, requested, or subscribed to, or any other contract with the Company through the Website.
To contact you: to contact you by email, telephone, or other equivalent forms of electronic communication regarding updates, service-related communications, technical notices, administrative messages, or security updates.
To provide you with news, special offers, and general information about services, software, products, reports, or events that the Company offers, similar to those you have already used or requested, unless you have opted not to receive such information.
To manage your requests: to attend to and manage your requests to the Company.
To improve the Website, Platform, Software, Products, and Services: including data analysis, identifying usage trends, determining the effectiveness of promotional campaigns, and improving the quality and functionality of our services.
For business transfers: the Company may use your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, financing, acquisition, or another sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by the Company about Website, Platform, Software, or Services users is among the assets transferred.
For legal and security purposes: to protect the rights, property, safety, and security of the Company, Users, third parties, or the public, and to comply with legal obligations.
For other legitimate business purposes: such as internal administration, fraud prevention, service optimization, business analytics, and customer relationship management.
The Company may share your Personal Data in the following situations:
With Service Providers
The Company has the right to share your Personal Data with service providers to monitor and analyze the use of the Website, provide infrastructure, cloud hosting, analytics, payment processing, customer support, communications, security, and other necessary operational services.
For Business Transfers
The Company may share or transfer your Personal Data in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of the Company’s business by another owner.
With Affiliates
The Company has the right to share your Personal Data with the Company’s affiliates, in which case the Company will require those affiliates to honor this Privacy Policy. Affiliates include the Company’s parent company and any other subsidiaries, joint venture partners, or other companies that the Company controls or that are under common control with the Company.
With Business Partners
The Company has the right to share your Personal Data with business partners when necessary to provide certain products, services, integrations, or business-related opportunities.
With Your Consent
The Company has the right to disclose your Personal Data for any other purpose only with your advance consent, where such consent is required by applicable law.
VI. RETENTION OF YOUR PERSONAL DATA
The Company will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy.
The Company will retain and use your Personal Data to the extent necessary to comply with the Company’s legal obligations, resolve disputes, enforce legal agreements and policies, maintain security, and support legitimate business operations.
The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this Personal Data is used to strengthen security, improve the Website’s functionality, or when the Company is legally obligated to retain this data for longer periods.
Where applicable, the Company may retain data using secure cloud database, hosting, and infrastructure service providers that provide appropriate technical and organizational safeguards.
VII. TRANSFER OF YOUR PERSONAL DATA
Your information, including Personal Data, is processed by the Company’s operating offices and in any other places where the parties involved in the processing are located.
This information may be transferred to — and maintained on — computers located outside your state, province, country, or other governmental jurisdiction, where the data protection laws may differ from those of your jurisdiction.
Your consent to this Privacy Policy, followed by submission of such information, represents your agreement to that transfer, where such consent is required by applicable law.
The Company will take all steps reasonably necessary to ensure that your Personal Data is treated securely and in accordance with this Privacy Policy, and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place, including the security of your Personal Data and other personal information.
Where required, the Company processes the User’s Personal Data under the provisions of a DPA.
VIII. DISCLOSURE OF YOUR PERSONAL DATA
Business Transactions
If the Company is involved in a merger, acquisition, financing, restructuring, or asset sale, your Personal Data may be transferred. The Company will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy, where required by applicable law.
Law Enforcement
Under certain circumstances, the Company may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities, for example, a court or a government agency.
Other Legal Requirements
The Company may disclose your Personal Data in the good faith belief that such action is necessary to:
Comply with legal obligations.
Protect and defend the rights or property of the Company.
Prevent or investigate possible wrongdoing in connection with the Website, Platform, Software, or Services.
Protect the personal safety of Users, the Company, or the public.
Protect against legal liability.
IX. CHILDREN’S PRIVACY DATA
The Company’s Website, Platform, Software, and Services are not intended for anyone under 18 years of age.
The Company does not knowingly collect personally identifiable information from anyone under 18 years of age. If you are a parent or guardian and are aware that your child has provided the Company with Personal Data, please contact us immediately.
If the Company becomes aware that it has collected Personal Data from anyone under 18 years of age without verification of parental consent, the Company takes steps to remove that Personal Data from its servers and/or any storage used by the Company.
If the Company needs to rely on consent as a legal basis for processing your information and your country requires consent from a parent, the Company may require your parent’s consent before collecting and using that information.
X. SECURITY OF YOUR PERSONAL DATA
The Company takes all reasonable steps to protect information that is received from you from accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or unauthorized access.
The Company has put in place appropriate physical, technical, and administrative measures to safeguard and secure your information. The Company may use privacy-enhancing technologies such as encryption, access controls, secure infrastructure, and other appropriate safeguards.
However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While the Company strives to use commercially acceptable means to protect your Personal Data, the Company cannot guarantee its absolute security.
If you have any questions about the security of your personal information, you can contact us at hello@atlasgeology.com.
XI. LINKS TO OTHER WEBSITES
The Company’s Website may contain links to other websites not operated by the Company. You will be directed to that third party’s website if you click on a third-party link.
The Company strongly advises you to review every website’s privacy policy.
The Company has no control over and assumes no responsibility for any third-party sites or services’ content, privacy policies, or practices.
XII. GDPR NOTICE
The legal basis for processing your Personal Data may include Art. 6 sec. 1 a), b), c), and f) of Regulation EU 2016/679 of the European Parliament and of the Council of 27 April 2016, on the protection of individuals with regard to the processing of personal data and the free movement of such data, repealing Directive 95/46/EC, commonly known as the GDPR.
The Company may process your Personal Data based on one or more of the following legal bases:
Your consent;
The performance of a contract with you;
Compliance with legal obligations;
The legitimate interest of the Company, including providing, improving, securing, and promoting the Website, Platform, Software, Products, and Services.
Personal Data will be processed until an objection to data processing or termination is made, but no longer than necessary for the purposes described in this Policy, unless longer retention is required or permitted by law.
You have the right to access, correct, delete, or restrict your Personal Data, object to the processing of your Personal Data, and request the transfer of your Personal Data. You also have the right to complain to the competent supervisory authority.
Where data is obtained and processed based on Art. 6 sec. 1 a) GDPR, you have the right to withdraw consent at any time, without prejudice to the lawfulness of the processing carried out based on consent before its withdrawal.
Under the GDPR, the Company is a data controller for the Personal Data collected from Users, except where the Company acts as a data processor on behalf of another entity under a separate data processing agreement. Where the Company is a data processor, the Company processes data on behalf of the relevant controller and in accordance with applicable data processing instructions.
XIII. INFORMATION FOR CALIFORNIA RESIDENTS
This section provides additional disclosures required by the California Consumer Privacy Act, or “CCPA”, as amended by the California Privacy Rights Act, or “CPRA”, where applicable.
Please see the section “Categories of personal information we collect” below for a list of the personal information the Company may collect about California consumers, along with the Company’s business and commercial purposes and categories of third parties with whom this information may be shared.
For more details about the personal information the Company collects, including the categories of sources, please see the section “Collecting and Using Your Personal Data”.
Categories of Personal Information We May Collect
Identifiers, such as name, email address, phone number, company name, billing address, or similar identifiers.
Commercial information, such as records of products or services purchased, obtained, considered, or requested.
Internet or other electronic network activity, such as browsing behavior, information about your usage, and interactions with the Website, Platform, Software, or Services.
Professional or employment-related information, such as job title, company name, or business contact information, where you provide this information to us.
Geolocation data, such as general location inferred from IP address.
Inferences drawn from the above information to improve our services, communications, and user experience.
Business or Commercial Purposes for Collecting Personal Information
The Company may collect and use personal information for the following business or commercial purposes:
To provide, operate, and maintain the Website, Platform, Software, and Services.
To respond to your requests, inquiries, and communications.
To process transactions, subscriptions, payments, or service requests.
To improve, personalize, and develop the Website, Platform, Software, and Services.
To provide marketing communications, where permitted by law.
To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and prosecute those responsible for such activity.
To comply with legal obligations and enforce agreements.
Parties With Whom the Information May Be Shared
The Company may share personal information with:
Service providers that assist with user support, order fulfillment, payment processing, communications, analytics, cloud storage, hosting, bug fixing, logging, fraud prevention, and security.
Advertising and marketing partners, where permitted by law, such as partners that help determine the popularity of content, deliver advertising and content targeted to your interests, and assist in better understanding online activity.
Professional advisors, such as lawyers, accountants, auditors, and insurers.
Government authorities or other parties where required by law.
CCPA / CPRA Rights
Subject to certain limitations and exceptions, California users may have the right to:
Request to know the categories and specific pieces of personal information collected about them.
Request deletion of their personal information.
Request correction of inaccurate personal information.
Opt out of the sale or sharing of personal information, where applicable.
Limit the use and disclosure of sensitive personal information, where applicable.
Not be discriminated against for exercising their privacy rights.
The Company does not sell personal information in the traditional sense. The Company may allow certain advertising or analytics partners to collect device identifiers and electronic network activity via the Website to help deliver relevant content or advertising. Where such activity is considered a “sale” or “sharing” under applicable California law, you may have the right to opt out.
California users may make a rights request by emailing us at hello@atlasgeology.com.
The Company may verify your request by asking you to provide information that matches the information the Company has on file about you. You may also designate an authorized agent to exercise these rights on your behalf. Authorized agents should submit requests through the same channel, but the Company may require proof that the person is authorized to act on your behalf and may also ask you to verify your identity directly with the Company.
XIV. USER RIGHTS AND CHOICES
Depending on your jurisdiction, you may have certain rights regarding your Personal Data, including the right to:
Access the Personal Data we hold about you.
Request correction of inaccurate or incomplete Personal Data.
Request deletion of your Personal Data.
Object to certain types of processing.
Request restriction of processing.
Request portability of your Personal Data.
Withdraw consent where processing is based on consent.
Opt out of certain marketing communications.
To exercise any of these rights, please contact us at hello@atlasgeology.com.
The Company will respond to your request in accordance with applicable data protection laws.
XV. MARKETING COMMUNICATIONS
The Company may use your Personal Data to contact you with newsletters, marketing or promotional materials, product updates, service announcements, and other information that may be of interest to you.
You may opt out of receiving any or all of these communications from the Company by following the unsubscribe link or instructions provided in any email we send, or by contacting us at hello@atlasgeology.com.
Even if you opt out of marketing communications, the Company may still send you non-promotional communications, such as service-related messages, legal notices, security updates, and administrative information.
XVI. DISPUTE RESOLUTION
If you have an unresolved privacy or data use concern that the Company has not addressed satisfactorily, please contact us via hello@atlasgeology.com
The Company will make reasonable efforts to resolve privacy-related complaints and concerns in accordance with applicable data protection laws.
XVII. CHANGES TO THIS PRIVACY POLICY
The Company may update this Privacy Policy from time to time.
The Company will notify Users of any material changes by posting the new Privacy Policy on this page and updating the “Last update of the Policy” date at the top of this Privacy Policy.
Where required by law, the Company may also provide additional notice, such as by email or through the Website.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when posted on this page.
XVIII. CONTACTS
If you have any questions about this Policy, you can contact us:
By email: hello@atlasgeology.com
Website: atlasgeology.com
Company: Atlas Geology Services
Address: E. California Blvd., Pasadena, CA, United States of America